"Hollywood Greens Up With Environmental Database"

"Television and movie makers have no excuse for not jumping on the 'green' movement bandwagon. A new website with resources on everything from recycling sets to cruelty-free mascara makes it simple to do so.

The Producers Guild of America on Wednesday unveiled www.greenproductionguide.com -- a database of environmentally-friendly products and services from vendors across the United States.

The move is the latest push in Hollywood's efforts to clean up its 'green' act, after being criticized several years ago for skyrocketing energy bills from lights and cameras, and tossing movie sets in the dumpster when shooting wraps up.

Greenproductionguide.com is backed by funding from Walt Disney, Fox, NBC Universal, Sony Pictures Entertainment and Warner Bros., and features more than 1,500 listings."

Carolina Madrid reports for Reuters August 12, 2010.