Making Sustainable Seafood Choices Irresistible: Closing the Values-Action Gap

Join the Marine Stewardship Council (MSC) and GlobeScan as we explore one of today’s most pressing challenges: empowering consumers to make sustainable seafood choices and closing the gap between their values and actions.

This webinar will draw on insights from the world’s largest seafood consumer survey, involving over 27,000 respondents across 23 markets. We’ll examine what drives the growing wave of eco-consciousness and explore why, despite their best intentions, consumers often struggle to follow through on sustainable choices.

In this session, we will look at the changing dietary landscape, with a special focus on seafood, and discuss strategies to make sustainable seafood an irresistible choice. You’ll also learn how collective action among businesses, governments, and industries can accelerate meaningful change to safeguard our oceans for future generations.

Don’t miss this opportunity to learn how we can all play a part in shaping a sustainable future for our oceans!

When: November 14, 2024 @ 10:00am Pacific time / 1:00pm Eastern time

Details and registration.